Business Wire announcement: Thales

New research by Thales has revealed that there is a lack of trust among consumers across all industries to protect their personal data. The Thales Digital Consumer Confidence Index 2022: A report on consumer confidence in data security, conducted by Opinium in partnership with the University of Warwick, found that social media companies (18%), governments (14%) and media and entertainment organizations (12%) ) had the lowest level of consumer trust when it comes to the security of their personal data.

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In contrast, the survey found that banking and financial services (42%), healthcare (37%) and consumer technology companies (32%) were the industries consumers most trusted to protect their confidential information. Based on a survey of more than 21,000 consumers worldwide, the report highlights how citizens react to data exposure, both in personal behavior and attitudes towards companies that have suffered a data breach, as well as the level of trust they have. a wide range of industries as well as governments.

There are also significant differences in the levels of trust that consumers have in different countries when it comes to the security of their personal information. Consumers in Germany (23%), Australia, the United Kingdom and France (20%) were the least trusted countries when it comes to personal data protection and digital services. In comparison, consumers in Brazil (95%), Mexico (92%) and the United Arab Emirates (91%) reported the highest levels of trust. These differences in trust between countries are likely the result of data protection regulations, such as GDPR, creating a wider awareness of the right to privacy and a lack of trust.

Consumers are feeling the impact

The report found that the vast majority (82%) of consumers globally reported a negative impact on their lives after a data breach. Fraudulent use of your financial information (31%), fraudulent use of your personally identifiable information (PII) (25%) and targeted fraud targeting based on your information (25%) are the biggest impacts. It is interesting that financial fraud is the most frequently reported in every country, with the only exception:

— Germany (PI fraud: 31%)

— Japan (identity theft: 30%)

— United Kingdom (target hits: 25%)

Consumers protect themselves

When it comes to protecting themselves, a fifth (21%) of consumers worldwide have stopped using a company that has suffered a data breach. In fact, one in ten (8%) have filed a lawsuit against the company, and a similar percentage (9%) are in the process of being considered.

In addition, banking and financial services are where most consumers (69%) are likely to spend most of their time adding additional security measures to protect and secure the personal information they store with them. This is followed by secure communication via email (54%), social media (48%) and online shopping or e-commerce (44%). Only a third (33%) of consumers spend time implementing additional security measures in health plans, and only a quarter (24%) implement them for travel-related industries.

Carsten Maple, Professor of Cyber ​​​​​​Systems Engineering, WMG and University of Warwick, commented: “Data breaches are so common now, it is interesting and important to see how consumers feel about this issue, which industries they trust and what this report provides new insights into these issues, noting that there is a lack of trust in social media companies protecting consumer data, which is to be expected However, there is also a strong distrust in governments protecting Furthermore, it shows that a significant number of those who have suffered a breach have taken clear action, including withdrawal from service or legal action.”

Actions speak louder than words

When it comes to what should happen to organizations that experience a data breach, consumers around the world agree that better data security measures such as encryption and user authentication protocols should be implemented. More than half (54%) think it should be mandatory. This was closely followed by compensating victims (53%), hiring experts to ensure it doesn’t happen again (46%), being responsible for finding victim data and returning it (43%), under stricter regulations (42%). % ).

Interestingly for regulators, receiving large fines is the lowest priority for consumers to take action against companies that have experienced a data breach, with just over three in 10 (31%) believing it should be done.

Philippe Vallée, executive vice president for digital identity and security at Thales, commented: “Consumers around the world have shown how important security is to them when it comes to digital services and their personal data. System protection is at the top of the agenda and future users are on In addition, nearly twice as many consumers wanted to ensure that the risks of future data breaches were mitigated by implementing better encryption and authentication protocols than by receiving hefty fines, indicating that they want to see real tangible changes when it comes to the security practices used .

“It is clear that there is a growing acceptance among consumers that there is a risk and reward for their own cyber security; having more time and emphasis on protecting the parts of their online lives that mean the most to them. Becoming increasingly valuable should only serve as a lesson to those in other industries in practicing best practices and implementing good cyber hygiene.”

About the Thales Digital Consumer Confidence Index 2022

The Thales Digital Consumer Confidence Index 2022 was based on a worldwide Opinium survey commissioned by Thales of more than 21,000 consumers. The respondents were from 11 countries: Australia, Brazil, France, Germany, Hong Kong, Japan, Mexico, Singapore, UAE, UK and USA.

About Thales

Thales (Euronext Paris: HO) is a global high-tech leader that invests in digital innovation and essential technologies – connectivity, big data, artificial intelligence, cyber security and quantum technology – to build a future we can all trust and which is essential to the development of our society. The company provides solutions, services and products that help its customers – companies, organizations and governments – overcome their challenges in the defence, aeronautics, aviation, transport and digital identity and security markets, always with people at the forefront of decision-making. process..

With 81,000 employees in 68 countries, the Group achieved sales of 16.2 billion euros in 2021.


Thales Group Security

The original language text of this publication is the official authorized version. Translations are provided only as a convenience and must refer to the original language text, which is the only version of the text that has legal effect.

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Press Contact Thales Media Relations Security Marion Bonnet +33607859616

© 2022 BusinessWire, Inc. Disclaimer: This press release is not a document produced by AFP. AFP will not be responsible for this content. For more information, contact the persons or entities listed in the press release.

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